anthony-gorrity-houston-brand-designer-script-logo-2

Why is “brand” so important?

Because it’s what people say about your business when you’re not in the room.

Your brand can be piecemealed together over time – a series of separate, knee-jerk decisions that accumulate as a Frankenstein of sorts.

 

Or it can be crafted intentionally from the start (or restart) – each decision based on guiding principles, research and data.

 

By default or by design, the choice is yours.

Success is when you add value to yourself, but significance is when you add value to others.

– My friend and pastor, Chase Austin

This is what I do

Brand Audit

We'll dig into your visual identity, your brand voice, and how these things align with your online presence. I'll provide some pointers and best practices based on what I see.

Brand Identity Design

We'll dig deep into who you are as a business and communicate it visually on the highest touch-points available. I'll provide a logo system, website, business cards, letterhead, envelopes, thank you cards, shipping labels, etc.

Brand Consulting

Keep me on call for digital strategy, local SEO, site maintenance and content management. No two clients' needs are the exact same, but in this day and age, everybody needs somebody to do these things.

It takes 20 years to build a reputation and five minutes to ruin it. If you think about that, you’ll do things differently.

– Gazillionaire, Warren Buffett

And this is how I do it *Montel Jordan Voice*

1. Discover

I'll ask tons of questions. You will too. We'll figure out if we're a good fit for one another. I'll ask more questions.

2. Define

No two projects are the same because no two businesses are. We'll figure out scope that works for you.

3. Design

This is the fun part. I'll design, send to you, you'll provide feedback, repeat. Do this until we're done.

4. Deliver

I get the final payment. You get ALL the final files. You confidently present yourself to the world.

This is how the phases look over time

anthony-gorrity-brand-designer-process-timeline

It’s vague on purpose. No two projects are the same. I’ve done a full brand identity including a website in 2 days, and I have a single logo I’ve been working on for over a year.

  • Your Effort

  • My Effort

  • Total confusion

Good design is like a tennis match. I’ll shoot you ideas, and I’ll need your feedback to progress.

Still unsure? That’s cool.